Archive for Opinion

The History and Creation of Piedmont CA

September 4th, 2010

The History and Creation of Piedmont CA The area grew largely from wealthy San Franciscans fleeing the devastation after the Great Quake of 1907.  Families relocated to the area seeking privacy, good weather and views of the greater San Francisco Bay. Residents originally sought incorporation in 1907. Two elections were held among the citizens of [...]

Montclair, Oakland Homes for sale

July 23rd, 2010

The Montclair neighborhood of Oakland and the Montclair Village  is a quaint semi hilly community in the Oakland Hills.  The area offers many of the best Oakland Public Schools and the Montclair shopping area has everything you need in a convenient proximity to the living neighborhoods.  The Montclair park offers a children’s playground, a baseball [...]

Tech in real estate

July 12th, 2010

Well I’m here at Agent Reboot in San Francisco. Technology in real estate. Interesting concept. I’ve been selling homes in Oakland Piedmont and Berkeley for close to 13 years and the single most important aspect of my business has been relationship development. It’s all about the facetime!  Without it no agents business will survive or [...]

10 tips when hiring a Contractor

June 2nd, 2010

When preparing a home for sale or making improvements to your new home it is very important to protect yourself from unscrupulous contractors.  There is nothing worse than getting shotty work or getting ripped off all together. Here are 10 tips to help ensure that you don’t get ripped off when hiring a contractor. 1. Make [...]

How to sell your Parkwoods Condo for top dollar

March 14th, 2010

How do you get top dollar for your Parkwoods condo in today’s market? #1. Use a Realtor that knows how to ‘Market’ not just ‘Sell.’  Selling is what you do when someone is already in front of you.  Marketing is what you do to get a buyer there in the first place.   #2. Do not [...]

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March 4th, 2010

Pacific Union Oakland-Piedmont real estate discussion 1/19/2010

January 19th, 2010

At our Pacific Union Real Estate office meeting this morning in the Oakland Montclair Office we went over some interesting sales statistics.  Our office has a large market share in Oakland, Piedmont and Berkeley CA.  Our meetings give us a chance to collaborate and interject with one another to get the pulse of the local [...]

Pacific Union Oakland-Piedmont real estate discussion 1/12/2010

January 12th, 2010

Local housing inventory remains critically low.  When the room was polled at today’s office meeting almost every agent is working with several Buyers while very few have listings coming on the market.  I am generalizing about 94611: Montclair, Broadway Terrace, city of Piedmont.  94618: Rockridge, Upper Rockridge.  94610: Crocker Highlands, Trestle Glen.  94609 Lower Rockridge, [...]

Pacific Union Oakland-Piedmont real estate discussion 1/5/2010

January 5th, 2010

At our Pacific Union Real Estate office meeting this morning in the Oakland Montclair Office we went over some interesting sales statistics.  Our office has a large market share in Oakland, Piedmont and Berkeley CA.  Our meetings give us a chance to collaborate and interject with one another to get the pulse of the local [...]

Pacific Union Oakland-Piedmont real estate discussion 11/17/09

November 17th, 2009

At our Pacific Union Real Estate office meeting this morning in the Oakland Montclair Office we went over some interesting sales statistics.  Our office has a large market share in Oakland, Piedmont and Berkeley CA.  Our meetings give us a chance to collaborate and interject with one another to get the pulse of the local [...]

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    Brian Santilena

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